Tibbs (Tibb’s Frankie) is a legacy fast-food brand in India known for its frankies, rolls and quick-service street-food format. If you’re weighing a QSR (quick-service restaurant) franchise that’s compact, youth-friendly and roll-focused, Tibbs Frankie is worth considering — especially for kiosks, mall counters and small high-street outlets. This guide breaks down realistic costs, the franchise model, expected ROI, who qualifies, and a step-by-step how-to-apply — using official brand pages and franchise industry listings as sources.
Quick Snapshot

- Brand: Tibb’s Frankie / Tibbs — founded in the late 1960s; repositioned as a franchise expansion brand in recent years. Contact and partner pages are available on the official site.
- Store format: kiosk / take-away / small dine-in; typical shop size 75–250 sq.ft depending on the format.
- Typical total investment (industry consensus): ₹5 lakh – ₹15 lakh for most small formats; larger dine-in formats can rise above this. Multiple franchise listings report slightly different ranges (so budget conservatively).
The Tibbs franchise model — how it generally works
Tibbs generally follows a Franchise Owned, Franchise Operated (FOFO) model for its roll/kiosk outlets. Under this:
- The franchisor provides brand identity, recipes (signature masalas/fillings), menu standards, initial training, basic marketing support and (often) a centralised base-kitchen model to standardise critical ingredients.
- The franchisee secures the retail space (lease or owned), funds the fit-out and equipment, hires staff, and runs day-to-day operations while following Tibbs SOPs.
- Commercials frequently include a one-time franchise fee + fit-out & inventory investment; many portals indicate a low or zero royalty model in some packages (verify from the brand).
Important: exact fees, royalty and commercial terms are provided by the brand after initial enquiry — published portal numbers are estimates and can vary by city/format. Always request the official franchise pack from Tibbs.
Cost breakdown — realistic components & ranges
Below are the common cost heads with industry ranges so you can model your P&L:
- Franchise / onboarding fee (one-time): commonly reported ₹2–5 lakh in many listings.
- Fit-out & equipment: ₹3–10 lakh depending on size, décor level and kitchen equipment. Smaller kiosks are cheaper; mall counters cost more.
- Initial inventory & working capital: ₹1–4 lakh (raw materials, packaging, pre-opening staff & marketing).
- Rent / deposit: varies widely by location — factor 3–12 months’ rent as upfront depending on landlord/mall.
- Total conservative estimate: ₹5 lakh (lean kiosk in smaller town) to ₹12–15 lakh (mall/high-street or larger format). Several reputable franchise listings cluster around ₹5–12 lakh as the typical band.
Expected ROI & payback — what to realistically expect
- Payback timelines published across portals typically range from 9 months to 2 years — the lower end assumes excellent location, strong daily footfall and disciplined cost control; the higher end assumes a slower ramp and higher fixed costs.
- Margins in a well-run Tibbs outlet are driven by food cost control (many sources suggest ~35–45% food cost), rent, and labour. Several listings state that the brand aims for a high franchisee share of revenues (e.g., franchisee keeps 90–95% with low franchisor cut), but confirm exact revenue-sharing in writing.
Tip: model a 12–18 month conservative ramp (marketing spend + local awareness) and keep 3–6 months of operating expenses as buffer before assuming break-even.
Who’s eligible — what franchisors typically look for
Tibbs and similar QSR brands usually prefer partners who have:
- Ability to fund capex + 6–9 months working capital.
- Access to good real estate (mall counters, food courts, high-street near colleges/offices) or the ability to secure one fast.
- Basic retail/foodservice experience (preferred but not always mandatory). Some portals list minimum education/age criteria and expect readiness to follow brand SOPs.
- Commitment to hygiene, quality control and use of centralised ingredients where required (ensures product consistency).
Step-by-step: How to apply for a Tibbs Frankie franchise
- Self-assess & select format — kiosk / food-court counter vs larger dine-in; choose targeted city and some candidate locations.
- Visit Tibbs official partner page and contact the team — use the brand’s “Be our partner / Say Hello” contact pages or email/phone from the official site to request the franchise pack and exact commercials.
- Prepare and submit documents — business profile, proof of funds, proposed site details (photos/layout), ID & business registrations.
- Site feasibility & brand evaluation — Tibbs’ real-estate/operations team will evaluate footfall, competition and commercial viability.
- Commercials & agreement — review the franchise agreement carefully (fee, royalty, term, exclusivity, training & support). Seek legal review.
- Fit-out, training & soft launch — execute store setup as per brand specs; take franchisor training for staff and operations.
- Full launch & scale — monitor daily KPIs (sales, food cost %, labour %) and follow brand marketing calendar to ramp admissions.
Practical tips & red flags
- Negotiate rent — high rent kills QSR margins even for great locations.
- Ask for real franchisee references — speak to existing Tibbs franchisees about real sales, supply reliability, and support.
- Clarify royalty & mandatory purchases — get a written list of mandatory equipment/supplies and whether you can source some items locally.
- Beware of wildly divergent portal numbers — third-party listings show varying figures; treat them as estimates and insist on an official Tibbs franchise disclosure before committing.
Final word
Tibbs Frankie can be an attractive, relatively low-capex entry into the QSR space — especially for entrepreneurs who target high-footfall compact formats (college areas, malls, food courts). Budget ₹5–15 lakh as a working range, model conservatively for 12–18 months to break even, and confirm all commercial and operational details directly with Tibbs before signing.

Shashi Kant is the Founder and Editor of BusinessScroller.com, a leading platform for business insights, finance trends, and industry analysis. With a passion for journalism and expertise in business reporting, he curates well-researched content on market strategies, startups, and corporate success stories. His vision is to provide valuable information that empowers entrepreneurs and professionals. Under his leadership, BusinessScroller.com has grown into a trusted source for in-depth articles, customer care guides, and financial expertise.
