Business Scroller

In a significant move to enhance user experience, Paytm, India's leading digital payments platform, has partnered with Perplexity AI to integrate an advanced, AI-powered search feature into its app. This…

Nykaa, founded in 2012 by Falguni Nayar, has established itself as a leading player in India's beauty, wellness, and fashion retail sectors. The company's success is attributed to its diversified…

Myntra, established in 2007 by Mukesh Bansal, Ashutosh Lawania, and Vineet Saxena, has evolved into one of India's premier fashion e-commerce platforms. Initially focusing on personalized gift items, the company…

PharmEasy, once a frontrunner in India's online pharmacy sector, is navigating a complex landscape marked by financial restructuring, intensified competition, and strategic realignments. A comprehensive SWOT analysis—assessing Strengths, Weaknesses, Opportunities,…